Invention-Innovation

Question:

What can we learn from here: http://www.themalaysianinsider.com/tech/article/japans-gadget-failures-the-futures-that-never-happened/

From this article, we can see that, not every invention bring innovation. Some invention failed at the beginning.  It waste so much time, money and energy on failed products that were expected to be succeeded.

They, at that time too ambitious to please their customers with their playful and crazy ideas and at the same time they were forgot that they are also in a business where their profit is based on their customer wants and needs. For instance, who wants a radio in a shape of television and cost a little more than a month's salary of  an elite public servant of that time? And a television-shaped gas stove that was sold at the most expensive model at that time? It's not about what customer wants and needs but they at that time just following the trend where people admired the television set.

But, as we all know, creativity is about taking a big risk. As Masuda said, "But companies in this period were vigorous and had a ‘go-for-it’ spirit. They were not afraid of failures"

So, we can conclude that, we all can be creative, inventive and innovative as long as it can bring something meaningful and useful for the community.

Thanks. :)